When we were Stockholm one of the first places I went to on the big shopping street is the new H&M home store. It's the first and only one anywhere so far! It is on the second floor of one of the (many) H&Ms in Stockholm. There are no stacks of merchandise from which you serve yourself. Instead you take a little refrigerator-type magnet that has the picture of the item you want and take it to the register. Then a staff person gets you the item (I didn't see them do this because I didn't buy anything). Interesting how that will work out. The displays gave me the feeling of being in a museum, gazing at beautifully lighted and cleverly mounted exhibits.
No comments:
Post a Comment